The Fortis NewsletterA weekly newsletter for small business owners, solo entrepreneurs, and creative service providers to help them strategically align their visual content to their brand!
Brand Photography Help right at your fingertips!
Brand Photography Help right at your fingertips!
What to Do when you hate being in front of the camera, but need to show up!
You do not need to “know how to model” to have good brand photos. Most people feel awkward in front of the camera at first. The difference is having a photographer who knows how to guide you naturally. It’s also about changing your mindset. Let’s break down the mindset barriers business owners have when it comes to brand photos.
Is a brand photo membership worth it? How to know when you are ready for one.
You have the business. You’ve got the clients. You have some social media, a Google Business Profile, an email newsletter and all the different marketing avenues set up. You just struggle with certain things when it comes to marketing. One of those issues being, what images/videos do you even post?
The Best Spring Activities in West Michigan
West Michigan in the spring is one of my favorite things about living in Michigan. From the smell of fresh grass, the views of the lake, the taste of elephant ears, the beauty of the downtown tulips and roadside flower stands. Spring in Michigan is one of my favorite times to do photos. From fun senior sessions, to radiant headshot & brand sessions, and cute family moments, it’s all magical. Especially after the long winter months in Michigan, spring becomes a special breath of fresh air.
How to choose the right photographer for you
When it comes to choosing a photographer for your brand photos (or just any photos in general) it’s important to look at a few specific things before signing a contract with them. These quick things will help you weed out the photographers who are legit, know how to run a business, and help you see that they actually care about their clients.
The Hidden Cost to Scrambling for Content
We don’t really know the hidden cost to scrambling for content until it’s far too late. We procrastinate. We put it off for weeks on end, we say we’ll get around to it later, we put it on the calendar to be done, then that day comes around, and we find that we have other things we have to do, so it gets pushed again.
But, what are the deeper consequences for scrambling for content? Let’s take a look at three huge consequences to being behind in content creation.
What does “Brand Photography” actually mean?
When I am at a Networking event or just out in public in general and I tell someone that I am a Brand Photographer they often ask me what that means. They say “so you are a headshot photographer?”
The answer is yes, but it is also more than just your headshots. Let’s talk about what “Brand Photography” actually is and what it is not.