5 Ways Professional Brand Photos Elevate Your Business
Today’s Post is a short & sweet one! Let me explain why your iPhone photos aren’t doing your brand justice — here’s what professional brand photography actually does for your business.
1. Builds trust and credibility - When a potential client of yours see’s professional images that showcase your services in a clean and organized way they are more willing to trust you! High quality images demonstrate your attention to detail. They show that you the business owner care about your business, which in turn makes your clients care about your business too.
2. Creates consistency across platforms - I take that necessary time to get to know your brand, not just to be nice. I’m intentional about learning about your business, so that I can help you create a custom stock library that shows a business owner who is consistent in their product or services. A consistent business owner is a business owner who knows that staying up to date on social media is a key to success. Everyone, and I mean everyone, is going to look at your online presence and consider it before hiring you. Especially service based businesses. Customers want to know that you are connected to your community.
3. Shows the face behind the brand - Brand new brand headshots are one of those other keys to success I was talking about. With all of the scams out there nowadays, customers want to be able to see the face behind the business. If they can’t see your face, they are far less likely to trust the business.
4. Saves you time with ready-to-use content - When you have a ready to use image from the custom stock image library we create together, it saves you so much time. You no longer have to sift through images that are out of focus, don’t relate to your business, or are just boring photos. With our custom stock image library, we create photos that are built around your business and what it’s all about! Images that beautifully represent exactly what your brand is!
5. Improves your Business SEO - This last one is my favorite one to talk about! When you have custom images on your social media pages and website it actually helps boost your Search Engine Optimization (aka. SEO). Googles algorithm will actually prioritize unique content, which helps place your information and website above your local competitors. SEO is a long game, which means that the more time and effort you put into it the better the results in the future!
Images from a brand session for Foundation ChurchIn Summary . . .
Your iPhone photos might be quick and convenient, but they’re not telling the full story of your business brand. Professional brand photography builds trust, creates consistency across every platform you are present on, and puts a face to your business — all while saving you time and boosting your SEO. It’s not just about pretty pictures; it’s about showing up with intention and making your brand unforgettable to every person that comes across your business.
If you are interested in doing a brand session with me here are some great ways to get in touch:
Give me a call @ (616)-499-1484 (or shoot me a text, if that is easier for you).
Reach out to me via email: fortis.media.mi@gmail.com
Or fill out our Contact Form Here!
